Roselle Thomas named SVP Chief Merchandising Officer for Bealls Florida
Bradenton, Fla. -- Leading retailer Bealls Inc. announces the appointment of Roselle Thomas as Senior Vice President Chief Merchandising Officer for Bealls Florida.
Joining Bealls Inc. in 2010 as a merchandise assistant, Thomas progressed through the organization, holding several key leadership positions including those with divisional oversight of apparel categories, product development and strategy, wholesale businesses, environmental social governance and corporate services. Most recently, she was Vice President General Merchandise Manager for Ladies Apparel, Accessories and Beauty for Bealls Florida.
In her new position, Thomas has responsibility for the merchandising strategy for 66 Bealls Florida stores and BeallsFlorida.com where she is developing and guiding initiatives to further strengthen the retailer as a destination for both Florida families and visiting guests. Her efforts will focus on delivering unique products and well-known brands at great everyday value.
“We are thrilled to have Roselle leading our storied brand,” said Tianne Doyle, President of Bealls Inc. “She has a deep knowledge of the Florida guest and business, and broad exposure to multiple facets of the company, which make her an excellent candidate to lead Bealls Florida into the future.”
Thomas graduated from The International Academy of Design and Technology and is a member of the Class of 2018 E.R. Beall Leadership Development Program.
About Bealls Inc.
Headquartered in Bradenton, Florida since 1915, Bealls Inc. is a privately held company that has been owned and operated by the founding family for nearly 110 years. The company operates more than 650 retail stores in 22 states under the names bealls, Bealls Florida, and Home Centric, and online at bealls.com and beallsflorida.com. To learn more about Bealls, Inc., please visit